Friday, 19 September 2014

Consumer Psychology Study with Statistics Tells You How to Improve E-Commerce Checkout

It's an endless journey to optimize the site. We know the game and we take countless A/B tests whenever we sense the way right. Let's take a look for what statistics tells us.



Sunday, 7 September 2014

Search Network with Display Select(SNDS) Update & Migration

Guess you may have received email from Google about the migration from "Search and Display Campaign" to "Search Network with Display Select"(SNDS).

It is AUTO(FORCE) MIGRATION if you are running the hybrid campaign and the deadline is 16 September 2014.
If your campaigns are “Search Network only“, “Display Network only" only, there is nothing gonna change.

Here are a few further details about SNDS and my experience of running it.